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emociones sibarita

ART DIRECTION NAMING MOTION

VISUALS CLIENT MANAGEMENT

ART DIRECTION NAMING MOTION

VISUALS CLIENT MANAGEMENT

ROLE & SCOPE

Developed concept, name, visual identity and communication tools for the third edition of the festival as a leader of the creative team at vegrande®.

CONTEXT

Club Sibarita’s Gastronomic Festival is distinguished as one of the most important festivals in the Mexican southeast, offering unique experiences to thousands of attendees who year after year visit the vibrant city of Merida, new spot of the avant-garde gastronomic scene in Mexico.

2019’s edition was created under the concept “Emociones Sibarita” —which translates as “Epicure Emotions”— manifesting the power that food has to make us feel all kind of emotions, either simple or complex. There’s no stronger trigger than food.

During three days of activities, the festival brings together more than 40 chefs from Mexico and the world to participate creating luncheons and dinners with wine pairings, offering dishes that fuse technique and talent; and more than 2 thousand attendees, including guests, chefs, students, industry professionals and journalists.

ROLE & SCOPE

Developed concept, name, visual identity and communication tools for the third edition of the festival as a leader of the creative team at vegrande®.

CONTEXT

Club Sibarita’s Gastronomic Festival is distinguished as one of the most important festivals in the Mexican southeast, offering unique experiences to thousands of attendees who year after year visit the vibrant city of Merida, new spot of the avant-garde gastronomic scene in Mexico.

2019’s edition was created under the concept “Emociones Sibarita” —which translates as “Epicure Emotions”— manifesting the power that food has to make us feel all kind of emotions, either simple or complex. There’s no stronger trigger than food.

During three days of activities, the festival brings together more than 40 chefs from Mexico and the world to participate creating luncheons and dinners with wine pairings, offering dishes that fuse technique and talent; and more than 2 thousand attendees, including guests, chefs, students, industry professionals and journalists.

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